Pathway to Technical Communication (Social Media Management), BS
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Degree description
Technical communication entails communicating with, about and on technology. Social media is a rapidly developing aspect of the technology landscape. This social media management concentration in the Bachelor of Science program in technical communication focuses on the management, history, theory, culture, practice and ethics of social media.
While the technical communication major gives students a wide look at how professional technical communicators do many types of work inside and outside organizations, this concentration homes in on social media creation as a specific type of technical communication work. Students learn the practical aspects of social media creation alongside the history, legal concepts, ethical ideas and current concerns that shape and inform that practice. Students also learn about existing and emerging social media in ways that enable them to adapt and thrive in the constantly changing social media environment.
Open to anyone with a high school diploma or GED. Learners participating in this ASU Degree Pathway must complete:
- 12 Credits with a minimum 2.75 GPA if learner is 22 years old or older
- 24 Credits with a minimum 2.75 GPA if learner is under 22 years old
How degree pathways work
Sign up and get access
Sign up to create an ASU account.
Tip: Submit your ASU application sooner rather than later to ensure a smooth transition to your chosen ASU degree program.
Register for a pathway
Find a degree pathway below that matches your interests and select “Register.”
Enroll in courses
Enroll in courses that align with your pathway.
Track your progress
When you're happy with your final grade, add your courses to your ASU transcript and track your progress towards pathway completion.
Earn admission
If you have met all requirements for your pathway and have submitted an ASU application, you will be admitted to your degree program.
ASU admission requirements
Degree Pathways are built around ASU's general education requirements, giving you flexibility to choose 4-8 Universal Learner Courses from the categories that apply to your degree pathway.
Universal Learner Courses recommended through Degree Pathways can fulfill both specific degree requirements as well as general education requirements to help you make progress toward your degree.
Required Categories
6 credits
Humanities, Arts and Design
3 credits
Social and Behavioral Sciences
8 credits
Scientific Thinking in Natural Sciences
3 credits
Quantitative Reasoning
3 credits
Mathematics
3 credits
American Institutions
3 credits
Governance and Civic Engagement
3 credits
Global Communities, Societies and Individuals
3 credits
Sustainability
Total Credits: 35 + First-year Composition